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  • Animation
  • Design
  • UX/UI
  • Video
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Create an internal experience to enable a customer experience

Volkswagen’s customer experience team isn’t just obsessed with customers, but employees too. After all, the people who are at the forefront are a significant part of the experience of a brand. We’d worked with the VW CX team over a few projects and when they asked us to brand another blockbuster summit we leaped at the chance.[/vc_column_text][/vc_column][/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” scene_position=”center” text_color=”light” text_align=”left” color_overlay=”#0a0a0a” overlay_strength=”0.8″ shape_divider_position=”bottom” shape_type=””][vc_column centered_text=”true” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”]

Volkswagen Collateral such as coasters, pamphlets, and name tags
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Woman speaking at the Volkswagen conference showing the employee-customer relationship
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Treat employees as well as your customer

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A banner graphic for Volkswagen that says
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Friendly Volkswagen employee conversing with a customer which shows the personality of the Brand
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Moments are forever

They’d had a theme in mind: moments. Based on the book The Power of Moments, by Chip and Dan Heath, this conference examined how and why our most cherished memories and experiences are actually summarised by key moments in our minds.

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Busy crowd at the Volkswagen conference to show off Brand Identity
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Volkswagen brand identity blue glass design
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A brand identity founded in a customer philosophy

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Volkswagen conference with many people sitting in a crowd
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Graphic Design photo of a Volkswagen Lanyard that says
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Like what you see?

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