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- Animation
- Video
Sparking a social media competition.
The fun of That’s You! comes from playing with the friends unafraid to hurl a savage insult at you. Awesome, right? But it’s a difficult idea to get across in thirty seconds of video.
When PlayStation asked to kickstart a That’s You! social competition through video, we took a less obvious turn. We called up Aunty Donna, who had captured our hearts with their perplexing, brilliant and hilarious videos.
We asked them how they felt about playing the game, screaming at each other – and letting us film it. They said ‘yes’ and the result is a little clip that garnered hundreds of competition results, more than 100K views between two Facebook posts, and piqued the interest of Playstation UK and Europe.
In thirty seconds we delivered something that was true to the nonsensical stylings of Aunty Donna, skewered the interactivity of That’s You! and had a competition built into it. One white couch was harmed in the making of this video.[/vc_column_text][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” class=”project-gallery project-gallery-grid” overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_row_inner equal_height=”yes” column_margin=”none” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid”]
921 comments
[/vc_column_text][/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid”]+160K views over three posts
[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid”][nectar_video_lightbox link_style=”play_button_2″ nectar_play_button_color=”Default-Accent-Color” image_url=”1436″ hover_effect=”defaut” box_shadow=”none” border_radius=”none” play_button_size=”default” video_url=”https://vimeo.com/236524391″][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” bg_color=”#f7f7f7″ scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column centered_text=”true” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”]Like what you see?
[/vc_column_text][nectar_btn size=”medium” button_style=”regular” button_color_2=”Extra-Color-1″ icon_family=”default_arrow” url=”/start-a-project” text=”Start a project” css_animation=”none”][/vc_column][/vc_row]
[vc_row type=”in_container” full_screen_row_position=”middle” equal_height=”yes” scene_position=”center” text_color=”dark” text_align=”left” class=”project-intro container-inner” overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” offset=”vc_col-xs-6″][vc_column_text css_animation=”fadeInUp” el_class=”project-categories”]Lorem ipsum
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- Animation
- Video
Lorem ipsum
dolor sit amet
Lorem ipsum dolor sit amet, consectetur adipisicing elit. Qui aperiam dignissimos omnis. Ipsa quo similique aut consectetur voluptate odit, voluptatem, facilis! Tempora omnis ad nesciunt laborum ut numquam porro ratione!
Lorem ipsum dolor sit amet, consectetur adipisicing elit. Rem, laborum repellat nesciunt magnam numquam. Ex consequatur voluptas quidem nam recusandae ab ullam, incidunt ea voluptatum delectus voluptatem, quisquam quas, quae.
Lorem ipsum dolor sit amet, consectetur adipisicing elit. Reprehenderit dolore molestiae corrupti ullam molestias quas nostrum id nobis architecto obcaecati magni debitis nulla accusantium perferendis, necessitatibus at! Animi, alias, consectetur?[/vc_column_text][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” equal_height=”yes” content_placement=”middle” scene_position=”center” text_color=”light” text_align=”left” class=”project-gallery project-gallery-grid” overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/4″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”none” el_class=”grid-item-text color-white” css=”.vc_custom_1557287634569{background-color: #f7577f !important;}”]
Reprehenderit dolore molestiae corrupti
[/vc_column_text][/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/4″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”]Qui aperiam dignissimos omnis
[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid”]Lorem ipsum dolor sit amet, consectetur adipisicing elit
Lorem ipsum dolor sit amet, consectetur adipisicing elit. Rem, laborum repellat nesciunt magnam numquam. Ex consequatur voluptas quidem nam recusandae ab ullam, incidunt ea voluptatum delectus voluptatem, quisquam quas, quae.
Lorem ipsum dolor sit amet, consectetur adipisicing elit. Reprehenderit dolore molestiae corrupti ullam molestias quas nostrum id nobis architecto obcaecati magni debitis nulla accusantium perferendis, necessitatibus at! Animi, alias, consectetur?
[/vc_column_text][/vc_column][/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” bg_image=”1091″ bg_position=”left top” bg_repeat=”no-repeat” parallax_bg=”true” parallax_bg_speed=”fast” bg_color=”#333333″ scene_position=”center” text_color=”light” text_align=”left” top_padding=”15%” bottom_padding=”15%” class=”video-lightbox” color_overlay=”#0a0a0a” overlay_strength=”0.8″ shape_divider_position=”bottom” shape_type=””][vc_column centered_text=”true” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][nectar_video_lightbox link_style=”play_button” video_url=”https://vimeo.com/239928512″][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” class=”project-gallery project-gallery-grid” overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid”]Tempora omnis ad nesciunt
[/vc_column_text][/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid”]
